About Us

Craggy Range is a family-owned winery established in 1998 and situated in the shadow of the spectacular Te Mata Peak in the premium wine growing area of Hawke’s Bay, New Zealand.

About Us

Craggy Range produces a collection of iconic wines from multiple regions in New Zealand. Owner Terry Peabody and his family pursued the single vineyard approach to winemaking, planting on green fields and bare land ensuring a focus on quality from the very beginning.

New Zealand, with its diversity of soils types, offered the perfect location to plant the vines. From the stony, warm soils of the Gimblett Gravels in Hawke’s Bay to the volcanic, clay soils of Te Muna Road in Martinborough these exceptional vineyards produce wines with amazing aromatics, purity and complexity.

The wines, produced for the Prestige and Family Collections are pure expressions of the unique terroir in which they were grown.


Craggy Range was established in 1998 as the vision of the Peabody Family to create a long-term legacy to hand down to future generations. The winery is focused on an aspiration to become one of the leading producers of the world.


The people of Craggy Range believe in the philosophy of generational guardianship and respect for the land backed by a long term family commitment. We look to employ like-minded people to join our dynamic team.


The main winery is located in the heart of the Gimblett Gravels Winegrowing district in Hawke’s Bay and is a collection of individual bespoke cellars that are designed to fit the requirements of each individual wine style.

Giants Winery, the home of Craggy Range is reserved for the production of ‘Sophia’, a special wine made in French oak cuves producing a wine with a higher elevation of character and complexity.


We took an innovative position of pursuing a multi-regional approach to wine growing meaning we didn’t have to compromise. After discovering the promise of New Zealand, the Peabody family decided on the Gimblett Gravels Winegrowing district in Hawke’s Bay and Te Muna Road in Martinborough to produce a collection of wines that speak very much of their place.

A Children's Christmas

Established in 2018, A Children’s Christmas is an ambitious project to ensure children living in hardship throughout Hawke’s Bay don’t go without at Christmas, made possible through the generous support of Craggy Range friends and business partners.


Craggy Range has been founded on the aspiration to create a family legacy of a 1,000 year trust. In order to achieve this, it is necessary for our company to maintain a sustainable business model to support the needs of today whilst providing for the future; economically, socially and environmentally.